Privacy Policy

Last updated: February 7, 2026

Fox Valley Plumbing & Backflow ("we," "us," or "our") operates the website foxvalleyplumbing.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Information We Collect

Information You Provide

When you fill out our contact form, request a quote, or call us, we may collect:

• Name — to address you and identify your service request
• Email address — to respond to your inquiry
• Phone number — to contact you about scheduling and service details
• Message content — to understand your plumbing service needs
• Service address — if provided, to schedule on-site service

Information Collected Automatically

When you visit our website, we may automatically collect certain information through cookies and similar technologies:

• Device information — browser type, operating system, screen resolution
• Usage data — pages viewed, time spent on pages, click patterns
• IP address — for approximate geographic location and security
• Referral source — how you found our website (search engine, ad, direct)

How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and service requests
• Schedule and provide plumbing services
• Send appointment confirmations and follow-up communications
• Improve our website and services
• Measure the effectiveness of our advertising campaigns
• Comply with legal obligations

Third-Party Services

Google Analytics

We use Google Analytics (via gtag.js) to analyze website traffic and usage patterns. Google Analytics collects information anonymously and reports website trends without identifying individual visitors. For more information, visit Google's Privacy Policy.

Google Ads

We use Google Ads conversion tracking to measure the effectiveness of our advertising. This may place cookies on your device when you click on one of our ads. These cookies help us understand which ads lead to service inquiries.

Netlify

Our website is hosted on Netlify. Contact form submissions are processed and stored by Netlify Forms. For more information, visit Netlify's Privacy Policy.

Click-to-Call Tracking

When you tap or click our phone number on the website, we track this action to measure engagement. The phone call itself is handled by your phone carrier and is not recorded by us.

Data Sharing

We do not sell, trade, or rent your personal information to third parties.

We may share your information only in these circumstances:

• With service providers who help us operate our website (Netlify, Google)
• To comply with legal obligations or respond to lawful requests
• To protect the rights, property, or safety of Fox Valley Plumbing & Backflow, our customers, or others

Data Retention

We retain contact form submissions and customer information for as long as necessary to provide our services and fulfill the purposes described in this policy. Website analytics data is retained according to Google Analytics' standard retention settings.

Your Rights

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications

To exercise any of these rights, contact us at (847) 624-3872 or visit us at 953 1/2 Grace St, Elgin, IL 60120.

Data Security

We implement reasonable security measures to protect your personal information. Our website uses HTTPS encryption for all data transmitted between your browser and our servers. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us so we can delete it.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.

Contact Us

If you have questions about this Privacy Policy or our data practices, contact us:

Fox Valley Plumbing & Backflow
953 1/2 Grace St, Elgin, IL 60120
Phone: (847) 624-3872
Website: foxvalleyplumbing.com